When you start your own business there is often so much to think about and consider. One of those important things is the logo for your business. Choosing a logo for your new business can be incredibly tough especially if you are as indecisive as I am! Not to mention the usual cost of getting a logo created for you. This post explores why creating your own logo could save your business money.
Why creating your own logo could save your business money
For some of us choosing the logo for our business is a really tricky task. It’s one of those things that’s going to follow alongside your business. It’ll be the thing that people recognise about you and your business and everything from the colours you choose to the font type matter!
As we’ve seen from big brands and companies though is that anything including a logo can be changed with time. Although the logo you choose will need to last you a good few years at least. So it’s the kind of thing you need to get right to start with.
How to create your own business logo
If you are ready to go and create your new business logo then you might be wondering where the place to start is. Using a design website such as Canva is a very good place to start when you want to create your own logo. It’s really easy to navigate and super easy to put something together. If you struggle with the technicalities of logo creating then there are plenty of tutorials on Youtube which show you what to do.
What if I don’t know where to start with logo creating?
If it’s the technical side that you find easy but the creative side you struggle with then you could alway opt for a mockup logo. Using a logo mock up will offer you a chance to visually see what you could create. Using this method you could find the logo you love or find pieces of different logos to fit together to create the logo that you think will fit your business best.
Should I try to save money on something as important as a logo?
When you start a new business there is always the question ‘should I spend or save on this area?’. As the saying goes, ‘You’ve got to speculate to accumulate.’ but is this always the case? In my opinion creating your own business logo is a great way to save some money on your new start up business. But then again I am happy to put in the extra time for this. I tend to enjoy getting a bit creative and love any excuse to try out new creative ideas.
If you feel that this task would more than likely take you days or weeks to complete then you may need to think again. For someone who isn’t as creative or technical minded this may sound like a nightmare task. If it is likely to take up any more of your time than a few hours then you’re definitely better off outsourcing.
This is a collaborative post.