Running a restaurant is hard work, and for the entire time you’re open it’s go go go. Customers expect a standard that you have to deliver, and if you fall short you could find yourself faced with empty tables each night. If you want to give your restaurant business a boost or you’re starting to fail, here are some areas to tackle.
Get The Right Staff on Board
Your staff are the front line of your restaurant. They are the how you present your business to customers and are the voice and face of your restaurant. So getting the right people in is essential. Spend some time during the advertising and recruiting process, you want to snag employees with the skills and experience you’re looking for. Offering a competitive salary with good employee benefits is one way to go about this. Staff should feel valued, you should have the correct insurances in place in case they’re hurt- you can get workers compensation quotes online. You should also address any issues such as workplace bullying, complaints or queries quickly and efficiently.
Be Family Friendly
A family friendly restaurant appeals to most. Not just families but couples and singles too- they tend to have a friendly atmosphere with tasty, unpretentious food and aren’t too expensive. Some of the ways you can make your restaurant family friendly is by offering booster and child seats, a bottle warming area, baby changing facilities and activities like colouring sheets to occupy young children.
Update Your Menu
If your menu is too simple and boring, it will prevent people from coming back once they’ve tried everything that appeals to them. If you make it too complicated, you could waste ingredients and make life hell for your chefs. Find a good balance, variety which is still concise and that the chef can prepare perfectly every time. You could check out what are the most popular restaurant dishes online and incorporate some of these things into your menu, some great crowd pleasing dishes are always a good thing.
Deal With Complaints The Right Way
If a customer has a complaint about a meal, take this on board. You could offer a free meal, a discount or a discount on their next meal depending on the severity of the issue. Make sure staff are informed about complaints and the relevant employees can make changes so that it doesn’t happen again. As with any business, the customer is always right. Let them leave unsatisfied and they’ll never return, and their negative review to family and friends could be damaging to your reputation.
Get Health and Safety Spot On
Finally, it goes without saying that hygiene and health and safety laws should be followed to the letter. Get this wrong and you could make someone seriously ill and have your business shut down. Menus should be properly labelled for allergies. Kitchen staff should have the right training to deal with hot pans, knives and other dangers. Food hygiene should be immaculate. It’s an area of your restaurant that you simply cannot afford to mess up.